“Link really think about the business problem. It’s reassuring. It shows they take responsibility for the brief and for the outcomes”

Head of Category and Insight, Bread

“They bring perspectives and provocation... they won’t toe the line”

Marketing Director, Food

“They open it up, switch, make clarity work"

Global Planner, Alcohol

“They unpick equity and refresh consumer, cultural and shopping understanding”

Head of Insight, Personal Care